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822 Emoji for your Newsletter Subject Lines: Gmail & Outlook.com Cheat Sheet

Emoji created lots of buzz lately. For example, Google now shows emoji characters on its search engine result pages, and Instagram and MailChimp did some interesting research: But what emoji could you...

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Popular Emoji combinations in email subject lines

Did you download the Email Emoji Cheat Sheet? If so, then you might also remember @dataNeel’s research on combined Emoji usage in subject lines. His map is cool on its own, but even cooler now that he...

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Placing animated Emojis in Gmail Subject Lines? [Cheat Sheet]

The emoji subject line cheat sheet and the maps of combined emoji usage from the previous posts are not enough? Well, then how about animating your subject lines like shown below: Here’s another table...

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How animated symbols in Gmail subject lines increased my open rate

As announced in the “Email Gurus” board on LinkedIn, I put Gmail’s animated emoji symbols to the subject line test last Friday:   Here’s how I did it and what the results were. So much is revealed,...

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Trending: Emoji usage in email subject lines increased by more than 40% YOY

Emojis still gain popularity among email marketers. In November, nearly every 10th subject line in my email inbox – that’s 9.72% out of 8,804 newsletters – used unicode symbols to draw attention....

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